JIMMY´Z LocalZ Yellow Tank Top

Surf. Skate. Relate. The iconic brand JIMMY'Z was born in 1984 in Malibu, Southern California. Renowned sculptor, painter, and surfer Jim Ganzer had the idea to create clothing for surfing and the beach. And so, all-cotton shorts with side Velcro closures were born. This concept ultimately shaped the way surfers and skaters wore their clothes in the 80s. However, the original name was JIMMY'S. Due to legal reasons, Jim could not register his own name as a trademark. And thus, JIMMY'Z was created. The *Z* in the name stands for "E-Z-IN, E-Z-OUT." Where did the car in the logo come from? As a teenager, Jim owned a 1950 Ford Woody, which he used to transport his surfboards to the beach. In the first year, Jim sold 3 million dollars' worth of merchandise, thanks in part to an aggressive and unique print advertising campaign that even featured Cindy Crawford. At JIMMY'Z, we have a passion for what we do and we live the lifestyle we sell. We are supported by riders such as Steve Caballero, Dave Hackett, Mike McGill, and many others from the golden era of skateboarding.